IMMAA-2015 conference at the Faculty of Journalism, MSU

The traditional academic conference ”Moscow Readings” which takes place at the Faculty of Journalism, MSU for the seventh time already, was organized this year jointly with IMMAA organization (International Media Management Academic Association). IMMAA is an international academic platform, which unites researchers of media economics and media management from different parts of the world.

During the two days of the conference (September 17 and 18, 2015) scholars from more than fifteen countries (Portugal, Germany, France, Austria, China, Republic of Korea and many others) discussed the state of global and national media markets. The agenda included the issues of media entrepreneurship in the context of mediatization, restructing of the advertising market, developing of public media and changes of media governance.

The conference comprised several plenary meetings, round tables, workshop, poster session, and special sessions in both English and Russian languages. During the meeting devoted to BRICS countries the researchers compared the media systems of this states with some traditional Western models. The open discussion about the development of social media also appeared to be productive. The representatives of media companies and scholars from all around the world tried to understand the place of new media in the field mass communications, and discuss the effects of new media on media business and media consumption. During poster session young researchers and PhD students presented the results of their research work and shared their experience with other participants. Interviews with IMMAA-2015 participants can be viewed here.

Closing the conference, IMMAA’s chairman Prof. Paulo Faustino extended thanks to the Faculty of Journalism. The Dean, Prof. Elena Vartanova mentioned that the conference has become an important event for Russian media studies, which gives Russian and foreign scholars an opportunity to discuss problems of mass communications and journalism in different parts of the world.


Dear conference participant,
Thank you for the interest you have shown in IMMAA conference in Moscow. We would like to ask you now to pay registration fee in order to be recognized as conference participants and enjoy the benefits IMMAA conference offers (conference materials, meals, coffee breaks, trips to media companies, social events, etc.).
Early-bird registration: July 31
Standard registration: September 10
Early-bird registration fee BEFORE July 31: 190 euro (regular registration fee), 120 euro (reduced registration fee – for students, doctoral students and young researchers (less than five years past doctorate))
Standard registration fee AFTER JULY 31: 218 euro (regular registration fee), 138 euro (reduced registration fee)
Bank details
All registration fees should be paid online. There will be no onsite payments during the conference.
For bank transfers the following account should be used:
IBAN: PT50.0033.0000.45241698512.05
For Visa card use paypal:
Should you have any questions or problems with paying registration fee, please contact Sofia Baptista at
Best regards,
IMMAA-2015 Organizing Committee,
125009 Mokhovaya str. 9, Moscow, Russia
tel. +7 (495) 629 52 76
fax +7 (495) 629 49 54

IMMAA’s conference program and welcome message

We are pleased to share with you final version of the IMMAA’s conference program. It looks like it is going to be an extremely interesting and enriching event, bringing together over 90 participants from 20 countries. We look forward to lively discussions and exchange of ideas across cultures and continents, and we hope you will enjoy your stay in Moscow and meeting colleagues from all across the world here.

Please find attached two additional files: a brochure with practical information for IMMAA’s participants and a brochure with general information about the Faculty of Journalism, MSU. You can also check out a video about the Faculty of Journalism in the English language to familiarize yourself with the host institution prior to the arrival.

If there are any questions regarding visa issues or accommodation in Moscow, or anything else, we are always ready to help. Please contact Local Organizing Committe at or by phone +7 (495) 629 52 76.

We wish you a great summer and look forward to meeting you soon.

Conference in Moscow: details of accommodating

Dear colleagues,

Here is information about hotel options in Moscow. Hotels listed below belong to different price categories, so you can choose which one you prefer in terms of budget. International visitors coming to the Faculty of Journalism, MSU usually stay at these three places; the most popular among them is “Izmailovo” hotel, which has a wonderful location (close to the metro station, with a nice park area nearby and lots of cafes, shops, etc.). The other two are good places to stay too.

You can make reservations via online booking system at hotel official websites or via services like

Let us know if you have any questions.

Best regards,
IMMAA-2015 Organizing Committee,
125009 Mokhovaya str. 9, Moscow, Russia
tel. +7 (495) 629 52 76
fax +7 (495) 629 49 54

Room rates from: 8 500 rub/night
The road to the Faculty takes: 10 min
How to get to the Faculty: on foot

Room rates from: 2200 rub/night
The road to the Faculty takes: 25 min
How to get to the Faculty: by subway

BM Hostel
Room rates from: 700 rub/night
The road to the Faculty takes: 15 min
How to get to the Faculty: on foot