The “Student Day” should be a new way to exchange the idea how to teach media management.
Three international professors (from different countries) gave a mini-lecture in their style with some of the students. Of course IMMAA-attendees are also in the auditorium.
- Risk Management for New Media Ventures
- Measuring Engagement with Editorial Content
- Television Economics and Business Models
Many Thanks to Armin Rott, Ed Malthouse and Marco Gambaro for their presentations